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In part one of his series on Leading from Afar, Tom Verdery talks about the importance of simplicity and clarity in communication. He also talks about why people in other markets only care about what you say if it brings something of value to them.
Tom Verdery worked at Procter & Gamble for a total of 34 years, the last 14 in executive leadership positions focused on the growing international market. In 1989 he was asked to be on the first P&G supplier team whose exclusive customer was Walmart, forging a relationship that changed retail forever. Upon retirement, Tom received the prestigious P&G Lifetime Achievement Award. Tom currently serves as Executive in Residence for the Soderquist Center as well as serving as a graduate professor at John Brown University’s College of Business.